Laura Willoughby MBE of Club Soda, Global advocates for mindful drinking and low, no and mid-strength drinks.
Club Soda runs the Low & No Tasting Room in Covent Garden on Drury Lane. Laura was named number 21 in 2024’s Drinks Retailing’s latest Top 100 Most Influential People in Drink and one of the 100 most influential women in hospitality by CODE.
The Club Soda Tasting Room was Drink Retailing’s Independent Retailer of the Year 2023. She is a Drink Doctor for The Caterer, London Wine Fair Ambassador, and a judge for WAFA, IWSC, Great British Food Awards, Global Drinks Intel ESG Awards and Publican of the Year.
Laura is a Trustee for The Drinks Trust and Equal Measures.Laura received an MBE for services to the community in London in 2004 for her many years as a community campaigner and as a Cabinet Member for Regeneration and Culture on Islington Council. She was also a previous Chief Executive of The Food Chain and The National Campaign for the Arts. Laura’s part in the transformation of the non-alcoholic drinks sector in the UK from niche into the mainstream cannot be underestimated.
Club Soda is a social impact business and their work also includes 10 editions of the Mindful Drinking Festival nationwide, their respected Trade Academy programme, the annual No, Low and Mid-Strength Conference, Research and curating the No and Low range for Majestic Wine.Club Soda is the UK's mindful drinking specialist. Experts in alcohol and behaviour change, they also run the Club Soda Tasting Room & Bar in Covent Garden. The Tasting Rooms are a space for consumers to try and buy low and no alcohol drinks and for brands to connect with consumers and the trade.
Club Soda is a social impact business and creates change, choice and connection through research, events, drinks expertise, corporate workshops, menu conclusion and more. You can find Club Soda at joinclubsoda.com on social @joinclubsoda and at The Club Soda Tasting Rooms, 39 Drury Lane, London, WC2B 5RR
