Jo Jacob is the founder of Benella Home Organisation and one of the UK's leading home moving and downsizing experts, with more than 21 years' experience working inside clients' homes. She specialises in decluttering, downsizing, home moves and the emotional side of letting go, and has guided hundreds of people through some of life's biggest transitions.
Jo shares realistic, practical advice with a community of more than 135,000 followers and contributes to national media including Good Housekeeping and The Telegraph bringing real-life experience, warmth and humour to every talk. In 2025 she was named Content Creator of the Year at the Home, Life & You Show.
