Ilona knows one thing for certain: chaos costs people far more than they realise. Not just time or energy, but confidence, joy, and the freedom to actually live the life they want. That belief is the reason she does everything she does.
She is a mother of two, an entrepreneur, and someone who is genuinely convinced that creating space, in a home, in a business and in your head, is one of the most powerful things you can do for yourself. She brings the same energy to everything: curious, direct, warm, and always focused on what becomes possible once the clutter is out of the way.
That belief did not stay an idea. She built two businesses around it. With Organize Academy, she trains women to become professional organizers and independent entrepreneurs. Not just how to tidy up but how to build a real business and a life with more freedom, income, and meaning. Hundreds of women have gone through her programs and come out the other side with something that is truly theirs. For Ilona, professionalising the organizing industry is not just a business goal; it is a mission.
With De HuisHelden, she leads a team that supports people who have become completely stuck in their daily lives. Practical, human, and no-nonsense. Working directly with Dutch municipalities through funded programs to reach the people who need it most.
What drives her is never the organizing itself. It is what happens after. The woman who finally has room to think. The family that breathes again. The entrepreneur who stops undercharging because she finally gets what she is worth. Ilona has seen that shift happen hundreds of times. It never gets old.
On stage, she brings exactly that energy. No jargon, no performance — just honest insight from someone who has built it, lived it, and keeps showing up for it. She makes complex topics feel instantly recognisable and walks away leaving audiences not just informed, but ready to actually do something with it.
Off stage, you will find her on a SUP board or walking the beach always moving, always looking ahead.
